At the Made By Google event on Tuesday, Google showcased the Pixel 9 collection alongside celebrity appearances from Keke Palmer and NBA all-megastar Jimmy Butler.
The event highlighted the competencies of the Pixel camera and protected numerous playful jabs at Apple, putting the level for a competitive season inside the phone marketplace.
Google unveiled four new Pixel phones, all equipped with the employer’s Gemini AI assistant. The lineup includes the $799 Pixel 9, the $999 Pixel 9 Pro, the $1,099 Pixel 9 Pro XL, and the $1,799 Pixel 9 Pro Fold, which could spread into an eight-inch tablet.
Notably, the Pixel 9 series is the primary to absolutely combine Gemini Nano multimodality, permitting users to engage with the AI assistant through voice, text, code, pics, and video.
The Pixel 9 is Google’s first series to fully integrate Gemini Nano multimodality, enabling users to interact with the AI assistant via voice, text, code, images, and videos. Notably, this system operates without needing a network connection, a feature that was also introduced in last year’s Pixel 8 Pro.
The Made By Google event, typically held in October, was moved up to August this year, possibly in an effort to outshine Apple by launching ahead of the expected iPhone release, as speculated by Bloomberg.
Apple is predicted to introduce Apple Intelligence, bringing AI capabilities to its iPhones, particularly the iPhone 15 Pro and Pro Max. These developments ought to inspire Apple’s current person base to upgrade to newer models for the enhanced AI abilties.
Currently, Apple dominates the U.S. Cellphone market, at the same time as Google Pixel has a modest four.6%.
Google’s Gemini AI objectives to decorate ordinary duties that users depend upon their phones for, inclusive of checking the weather or coping with communications.
The new Pixel Weather app, as an example, gives AI-generated weather reports, and Call Notes offers AI-generated transcriptions of phone calls, which are stored locally on the device for brought protection.
Other extraordinary features consist of Pixel Screenshots, which organizes screenshots in a separate app, making them searchable thru AI, and Pixel Studio, an photograph generator that permits users to create new pix at the fly — a characteristic Google proven through displaying how to design birthday celebration invites.
Google’s advertising and marketing campaign even had a bit of a laugh with the opposition, having Gemini compose a breakup letter starting with “Dear Old iPhone.”
Despite some preliminary hiccups all through the occasion, including the Gemini demo requiring three tries to feature properly, Google used the possibility to take some other swipe at Apple, mentioning that their demo turned into live, in comparison to Apple’s prerecorded ones.
Google additionally claimed that the Pixel 9 functions the “world’s first AI-powered camera,” evaluating a picture taken via the Pixel 9 Pro XL to at least one from the iPhone 15 Pro Max, albeit with out at once naming Apple.